When life gives you lemons? Do you make lemonade or do you rebrand?

Asking this question for the smarter, wiser other half of the Phoebe and Crawford human team.
When the legacy P was sold to private equity, they rebranded and stopped being so drippy? Under the world of Crawford and Phoebe this whole rebranding thing sounds wonder-fluff-ful. They are hoping the spare human will have more play and bonding time for them. Rumor has it that our main hooman once slaved for the drippy P. He said he always felt like he was working for the poor cousin, in the overall enterprise. Once upon a time, they decided to get rid of their logo and come up with something that sounded symphonic. Do colors really make a sound or have a voice? Go figure what type of pschydellics the marketing must have been on at that time. I wonder if they were working today if they’d be on MDMA or headed to Burning Man.






Help us determine what our new personal logo should be going forward.
Thanks,
Phoebe and Crawford